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Did you know that one minute of video is equal to 1.8 million words? Why? Research shows that
consumers retain 95% of a message when they watch it in a video, compared to 10% when reading it in text.
That’s part of why video is quickly becoming the most powerful marketing and communications tool available today. And, it’s why Colman & Company has created “Center Stage Camera Ready” – a new program to get our clients ready for their close ups.
Agenda:
Scripting your pitch
Creating your short explainer video
Breaing through the lens
On-Camera Presence
Video Marketing 101
The dos and don’ts of writing for video
How to use a TelePrompTer
Video performance coaching
In our Camera Ready workshop you’ll see the 5 most important videos that will change your business. You’ll also learn the basics of what your video should and shouldn’t include.
Using video in emails and on websites is proving to generate sales, increase click-through rates, lower subscriber opt-out rates and elevate your presence in Internet search results.
If you aren’t already using video in your business, this workshop will prepare you and set you on your way to creating short explainer videos that will change your business like no other marketing tool available.
More and more of executives are recording video messages to communicate internally to their staff, others are making short introductory videos to introduce the world to their businesses, products or services.
And, just imagine the benefits of using video in your social media marketing. It’s free advertising without boundaries or limitations. Now, communicating through video has never been easier.